Thursday, July 2, 2015

Tuaca Napkin Art

TUACA Art Contest from Boxing Clever on Vimeo.

We were asked to come up with a concept to replace the Drinks & Ink promotion that the brand had been doing for several years. We came up with the idea of encouraging consumers to draw on cocktail napkins, upload them to a site we built and one lucky person would win $5000. We just wrapped up a second successful year of the promotion.

Caramel Comfort

Southern Comfort Caramel - House Party from Boxing Clever on Vimeo.

SoCo Caramel - Bottle and Garnishes from Boxing Clever on Vimeo.

We were tasked with launching a new flavor for Southern Comfort. The brand manager gave us the direction that he wanted POS that someone would want to lick it looked so tasty. We also shot several pictures and videos to be used by the brand on social media.

Wednesday, July 1, 2015

Tuaca Art

The brand had a historical tie to the arts and a recent history that we were challenged to capitalize on more directly. We decided to make POS so cool people would steal it. We wanted  the POS to be art itself, so we hired 4 illustrators, gave them very loose guidelines of do's and don'ts and let them interpret the brand in their own way. We also got the band to be a key sponsor of the National AIGA conference, a unique place or a liquor brand to be.

Boxing Clever Records

The release and gig poster I got to design for Boxing Clever Records.

Monday, July 9, 2012

Coke Zero Lap

We created a promotion that truly incorporated Coke Zero brand into their name race, The Coke Zero Lap. Now in it's second year, we gave race fans a chance to win on every lap that ended in 0 both at track and at home. Giving away never before experiences to many lucky winners. We were able to keep the brand on peoples minds for the entirety of the race.

General Snus

We launched an exclusive online membership club. You can join here. And we are doing a series of pool parties with Maxim magazine with a promotional overlay that lucky consumers can win at the party.

Monday, December 19, 2011

Coke Zero/Buffalo Wild Wings

We did a SCVNGR promotion during the entire football season. There was a grand prize winner every week. The above is our first week winner. We couldn't have scripted that a better more excited guy won.
They won quite an awesome prize too:
4 tickets to a NCAA game
$1000 in BWW gift cards
$1000 cash
Shuttle to and from the game
4 team jerseys and hats
4 Coke Zero seat cushions
An awesome tailgating grill and BWW sauces
Cooler full of Coke Zero
Coke Zero bags game set

Monday, July 14, 2008

Here's To Beer- The American Brew

This project combined two of my favorite things, Movies and beer. The here's to Beer group was having a documentary made by Ken Burns production company on the history of American beer. We were able to sell in this simple iconic poster I had designed. I art directed the photo shoot and retouching of the glass. This poster lead to getting to design the dvd case, display, the trade show booth at the G.A.B.F and then a series of full page ads that ran in USA today.
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This is a cable, internet and phone provider that I have done freelance full campaign work for through a small St. Louis agency. It has covered pretty much everything a person can do. From concepting what the campaign is, to executing TV, radio, direct mail, print, outdoor and many other odds and ends. The campaign was done in 3 phases. They have been a very fun client to do work for. This is just a small sample of the amount of work that has been done. And there will be much more coming up since we just presented the campaign ideas for 2010. It will prove to be an even more fun year.
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Friday, July 11, 2008

Federal Ammunition

We were charged with coming up with a new advertising campaign for Federal Ammunition. We wanted something that would stand out from everything else in hunting and fishing magazines. Most ads in those magazines use similar photography and a similar color palette. Our idea was called "What's Inside" it was all about the fact that hunters come in every shape, size and occupation. We wanted to tell their story through their expression and the shadow they cast. This look also had to translate to TV.
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For about two years at Momentum I was the head creative on the Comcast business. We handled their big box retail business of Cable, Internet and phone services. I worked on everything from custom built displays to POS to print to TV. I spent a lot of time with the clients meeting with Best Buy and Circuit City, and other retailers to help determine what our retail options were, and what would serve us best.
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Identity Design

Here are a few random logos I have done in the past. Logos are always fun to do.
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Poster Design

Here are just a few posters I have done. Some for clients, some for friends, some just for fun.

Wednesday, July 9, 2008


Email me and I would be happy to send you a pdf of my resume.
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